DPG Media | Her story

At Medianauts, we believe that the strongest stories come from real voices. For DPG Media, we developed and wrote this concept to bring together the stories of women from all walks of life—showing that while each journey is unique, there is always common ground.

This film is a tribute to individuality and shared strength. It highlights real women with real stories—not scripted, but drawn from their own lives, experiences, and passions. Each with her own voice, yet together forming a single, powerful narrative.

By combining authentic storytelling with cinematic visuals, we created a campaign that goes beyond representation—it connects, engages, and amplifies voices that deserve to be heard. Because stories like these aren’t just worth telling—they need to be told.

Approach

Working closely with Susanne Opstal and the creative executives of DPG Media’s marketing and magazine teams, we shaped a concept that truly reflected the message they wanted to tell. This was an intimate, collaborative process, ensuring authenticity at every step.

With strict deadlines and limited time, efficiency was key. Our producers structured the production to maximize impact, filming 14 real women across just three locations—all in a single shoot day. Through inventive planning and creative problem-solving, we captured a wide range of personal stories while maintaining a cohesive and powerful narrative.

This project is a testament to what’s possible when smart storytelling and production come together—proving that real stories don’t need big productions, just the right approach.

Production team

Clients: Margriet, Libelle, Flow, Flair, Nouveau, Tina
Agency: DPG Media
Director: Susanne Opstal
Concept: Tom de Jong, Susanne Opstal
Production: Kimberly ten Tuijnte & Tom de Jong
DOP: Stefan Jansen
Sound: Robin Kalsbeek
Gaffer: Wiegert de Vries
Bestboy: Pramesh Sewgobind
Production assistant: Martine Coehorst
Edit: Remco Hoogenboom
Copy: Maarten van Kempen
Grading: Bram Baas
VO: Roos de Kok
Music: Amplifeye
Photo & Runner: Merel Wissenburg
Casting: Medianauts